The world is struggling with 21st century challenges: poverty, economic decline, global climate change, an exploding population, and more.  Enter “social innovation,” a way of thinking that draws upon the expertise, entrepreneurial spirit and commitment of many sectors working together – nonprofit, private, government – with truly unexpected ways of doing business. We know the work from Product (Red), KIVA, Ushahidi, TOMS Shoes – but there are so many more.

Inspired by last year’s video contest, Link TV’s ViewChange.org project produced a half-hour documentary that premiered online in March, 2012 on The Huffington Post. In honor of the Skoll World Forum for Social Entrepreneurship (March 28-30), this TV special about social innovation has also been broadcasted on Link TV and Hulu.

The documentary special, “Unleashing Innovation,” includes interviews with leaders in social innovation – including ONE chairman Tom Freston, top Obama counterinsurgency strategist Dave Kilcullen, and a video selection featuring Bill Clinton – along with highlighted stories of “social innovation” at work around the world, including the winners of the McKinsey social innovation video contest.

Join the conversation on Twitter with #Innovate2012

> Read more about McKinsey’s Social Innovation video contest

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